Questions & answers

Questions,
answered plainly.

The things practices ask before, during and after a project, grouped by the decision in front of you. No small print and no ranking promises — if an answer is missing, ask us directly.

Six groups  ·  27 questions  ·  Replies within two working days

01  ·  Working together

Start where
you are.

Solo practice, group practice, clinic or team — we work across all of them, and across fourteen practice types that each arrive with their own questions.

No. We work with solo practices, group practices, clinics and multi-site teams. The enquiry form asks which one you are so that our reply fits your situation, not to filter anyone out.

Yes. Some practices begin with an identity and add the website later; others arrive with a brand and only need the build. The six services can be taken one at a time or as a whole project.

Yes. If you have a brand you are happy with, we design and build within it. If it needs work, we will say so before you commission anything.

No. Tell us where your practice is and what feels stuck. Working out the right next step is part of the conversation — and the reply is written by a person, not a sequence.

02  ·  Scope & pricing

Clear numbers.
No hidden fees.

Three package prices and one optional monthly plan. The scope and the number are agreed before anything begins, and the six services are described properly on their own pages.

All three are one-time build fees in US dollars. Solo is $290 for a five-page custom-built site with AI-ready SEO and 30 days of support. Practice is $470 for ten pages, specialty pages for search, booking and intake forms, and 90 days of support. Group is $620 for a multi-clinician site with team, insurance and fee pages.

No. The build fee is quoted up front and the scope is agreed before work starts, so nothing appears as a surprise line on an invoice. If a project grows — extra pages, a new service line — we quote that separately before doing the work.

No. It is optional and billed monthly. There is no lock-in and no exit fee, and a month’s notice is enough if you stop. You keep the site either way.

No. It is a planning scenario built from the numbers you enter: your fees, your caseload, your delivery costs. It does not predict traffic, enquiries, rankings or income. Use it to see whether a project could pay for itself, then ask us for a real quote.

03  ·  Timelines

Simple steps.
Shared direction.

Four steps, one shared direction. The long pole is almost always deciding what the pages should say — not building them.

A Solo site usually launches in three to four weeks. Practice and Group builds take five to six weeks, because they include custom specialty pages and more content. Both assume decisions are made along the way — content is almost always the part that sets the date.

Four steps: listen, shape, create, grow. We start with your practice and your people, agree the page structure and visual direction, design in the browser so you see it as it will ship, then hand over and stay reachable after launch.

A sense of who you help and how you work. We run a discovery session, so there is nothing to prepare in advance. The one thing worth thinking about beforehand is what you want each page to say.

Yes. We can plan a migration, including content, domain settings and redirects. We check your current platform first and explain what can be carried across before anything moves.

Still stuck?

Ask the question
you actually have.

If it isn’t here, send it anyway. We read every enquiry ourselves and reply within two working days, usually with a straight answer.

Or read first: the six services  ·  recent work  ·  testimonials  ·  ROI calculator

04  ·  Search & AI

Measured.
Never promised.

Search and AI visibility are reviewed against a baseline we agree together. We measure what changed; we do not sell positions. The detail sits on Search & AI Discovery.

No. Rankings are shaped by factors no studio controls. We work on useful content, sound technical foundations and a consistent local presence, and we report what changed — we do not sell guaranteed positions.

Search is gradual. Your starting point, your competition and the work involved all affect the timeline. We agree a baseline first, then review progress over the following months rather than promise a quick jump.

Not necessarily. We review the site you have before recommending changes. Often, improving existing pages and your local presence is the right starting point; sometimes the build is the thing getting in the way.

People increasingly ask an AI assistant to help them find a therapist. Those answers are assembled from pages that are clear about what you do, where you work and who you help, so the work overlaps with structure, plain copy and consistent local details. We set up the foundations and watch what happens; we cannot make an assistant cite you.

We plan content around the locations where you are eligible to practice and the needs you support. Local business profile eligibility is reviewed separately — we will not assume an online-only practice qualifies.

05  ·  Data & privacy

Your clients’ data
isn’t ours to hold.

We build marketing websites, not clinical systems. Your notes, records and client information stay where they already live. The privacy policy sets out what this site itself collects.

No. Everything we write and build is marketing for your practice. We never ask for, or store, anything about your clients — and if clinical information reaches us by accident, we delete it.

It comes straight to our inbox: your name and practice, your email, an optional phone number, the services you are considering and anything you choose to write. Delivery runs through Brevo, our email provider. It is not added to a mailing list and there is no automated follow-up.

No. The site runs no Google Analytics, no advertising pixels and no other third-party tracking, so there is no cookie banner to dismiss. Our hosting provider keeps standard server logs to keep the site online. The enquiry form loads Google reCAPTCHA only when you submit it.

Booking and intake flows are part of design and build. Where a form would carry sensitive information, we plan a pathway to an appropriate third-party tool rather than assume a standard form is suitable, and we review the compliance requirements with you.

Enquiries that do not become projects are deleted after 24 months. Project and invoice records are kept for as long as tax and company law requires. You can ask us to delete an enquiry sooner and we will, unless we have to keep it for a legal reason.

06  ·  After launch

Looked after.
Month after month.

The site can be looked after, or handed over entirely. Either way the domain, the content and the files stay yours — the Care & Growth Plan is the monthly version.

Yes, through the Care & Growth Plan, billed monthly: hosting and SSL, backups, security monitoring and updates, and content edits on request. It also covers one article and two social posts a month, a search performance review and a quarterly health check.

Yes. Domain billing happens in your name, and you receive the site, the files and the rights to use them. If you ever leave, you take everything with you.

You get a guided handover and a short walkthrough of how to edit the site, plus a written guide. Solo includes 30 days of post-launch support; Practice includes 90 days and a monthly performance report. After that, ongoing help is the Care & Growth Plan or work quoted as it comes up.

Yes. Sites are built in Elementor and handed over with a short walkthrough and a written guide, so text, images and opening hours are yours to change.

Text, images and hours changes on existing pages. New pages are quoted separately, because they are design work rather than upkeep.

One fewer unanswered question

Let’s talk about
your practice.

A friendly conversation. No pressure.